Tag - influencer marketing

29
Jan

How to choose the right influencer for your brand

Tips to make you the talk of the town. Ah, the social media influencer. The glamorous, boho-chic food blogger. The perfectly sculpted Instagram fitness model. The hilarious tweeter that never misses a meme. For the past number of years, companies have been utilising influencers to reach their target audience with increased precision and efficiency. The …

22
Feb

Influencer marketing explodes onto the scene

This year, we predict that influencer marketing will be all the rage. The concept has made appearances over the last few years as marketers continue to look for the best ways to engage social media audiences, and now it’s gaining real traction as an increasingly important part of digital marketing strategies. But what is it …